Just Google It

Google is working on some major updates to their search engine so that it will be more like “how humans understand the world.”  They’re using semantic search technology, the same that was used to build Apple’s Siri, to try to get ahead in the search competition.  With this new technology people’s searches will be better matched with people, places and things.

This next generation search engine is not expected to be completed for years, and Google doesn’t seem to have a timeline for it.  However, some changes may roll out over the next few months.

Sometimes it’s hard to believe that there is improvement to be made in this area.  The word “google” became a verb because of the popularity of the search engine, and the popularity reflects the quality of the search results.  Although, currently if you google “Google” you’ll be shown a list of Google websites.  Perhaps in the future, a search like that will lead you to information about Google and what they what improvements they have in store.